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10 Sep 2013

Russia: a fast-growing market

The Québec booth at the MAKS 2013 International Aviation and Space Salon in Moscow. Representatives from Québec companies met with a number of potential Russian clients and partners.

The aerospace sector - represented by nine Québec companies - was in Moscow in August for the MAKS 2013 Salon, an international aviation event that attracted close to 800 companies.

Export Québec, in collaboration with the Québec Government Office in Moscow (which opened in September 2012), organized the mission to bring visibility to Québec’s expertise in the field and help organizations market their products and services in Russia.

The extensive program enabled participants to meet several customers and partners with a keen interest in Québec products. One-on-one meetings, networking activities and a tour of the imposing Central Aerohydrodynamic Institute research centre rounded out the agenda.

This was the first or second visit to Russia for most of the organizations from Québec. The mission allowed them to better understand the issues inherent to the Russian market and marketing challenges in emerging countries. They were also able to ascertain this sector’s economic potential for Québec.

Russia’s aerospace industry opportunities

The Russian aerospace industry has been undergoing significant development over the past five years. The renewal of airplane fleets, the development of regional air transportation and civilian aircraft manufacturing are all factors that are prompting Québec to promote its know-how in the field.

Tangible outcomes

Participation in the mission by Québec companies was very positive. Several established valuable contacts and even signed trade agreements with Russian partners. Examples include sales and industrial agreements signed by Bombardier Aerospace, Marinvent and Technology Links.

Québec's aerospace industry is therefore extremely well positioned to seize opportunities and meet demands for equipment and expertise generated by the Russian market’s growth.

Ivan Zhelyazkov, President, Technology Links, and his local Russian partner.

Gérard Perron, Sales and Marketing Manager, CEL Aerospace; Anis Ouanes, Export Québec; Jim Quick, President and CEO, Aerospace Industries Association of Canada (AIAC); and John Sloan, Canadian Ambassador to Moscow.

Inna Popova-Roche, Associate Director, Professional Development and Corporate Training, McGill University; Dr. Wagdi Habashi, President, Newmerical Technologies International; and Clément Fortin, President and CEO, Consortium for Research and Innovation in Aerospace in Québec (CRIAQ).

Export Québec – Russian Market
Moscow – MAKS Salon 2013
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